
Get more Leads. Make more Sales
The hard part is working out what to say. If you need help untangling that 'thing' you do so that your customers can understand how brilliant it is, then — as they say — you've come to the right place.
How your visitors travel through your site is so important. If you need help creating a structure that makes sense, I can help.
Short, punchy messaging that explains what you do, who you do it for and why you’re the best.
Online and offline: brochures, web site copy, white papers, landing pages and email autoresponders.
Most of the writing I do these days is for online markets – that’s websites and email campaigns. I don’t really do link building articles for SEO though, I’m more of an upfront salesy type of copywriter – y’know landing pages, webcopy with a clear CTA, emails that elicit interest and a click through.
I like to work in friendly teams that put the client (and the success of the project) at the centre of what they do. Oh, and good coffee is a must.
Online and offline marketing advice, opinion and the occasional rant!
A correctly written and positioned case-study is one of the most powerful selling techniques you can adopt as part of a corporate selling strategy. It’s particularly relevant if you’re in the cons…
Read More“I’m not sure you really want a copywriter for this,” I say in my best diplomatic voice. It’s at this point when the person who’s made the enquiry tends to pause (if they’re on the phone) …
Read MoreWhen you check your Google Analytics, what’s the one number you care about above all else? – Traffic? – Conversions? I definitely look at these, but the one metric that I care most a…
Read MoreForget whistles and bells, funky graphics and embedded videos, if your website loads too slowly you’ve had it. It’s irritating. You’ve written fantastic copy (or maybe hired someone …
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